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About Oddbird: the team behind the agency

Oddbird is a Dutch marketing and growth agency run by two partners. We help businesses get found on Google and in AI search engines, through strategy, content, social media and advertising. An intro call is always free and no-obligation.

From the athletics track to an agency of their own

Nelson and Boaz didn't meet at a networking event, they met on the athletics track. That's where they first learned they work well together: same discipline, same drive, each in their own way. Years later, that combination became the foundation for Oddbird.

Nelson built his knowledge in the field, with years of hands-on agency experience and a sharp sense of what actually works. Boaz took the academic route and earned a master's degree in marketing, bringing a strong grounding in strategy and reasoning. When it turned out they shared the same entrepreneurial drive and the same dream of running their own agency, the choice was easy: join forces.

We believe in a fixed order in which strategy, execution and optimization build on each other. No vague promises, just measurable steps. And because we're a partnership without layers of management, you always work directly with the people who truly know your brand.

The name? An oddbird stands out from the rest. Exactly what a brand needs to get noticed. By people, and by AI.

The founders

Nelson Johnson

Partner and co-founder

Hands-on, with years of agency experience. Knows better than anyone what actually works in practice.

Boaz van der Schaaf

Partner and co-founder

Academic background with a master's in marketing. Brings the strategic depth and reasoning behind every choice.

What we believe in

Entrepreneurship
We think like entrepreneurs, not vendors. Your revenue is our benchmark, not the number of posts delivered.
Growth mindset
The playing field keeps changing: from Google to AI answer engines. We stay ahead of it, so you don't have to.
Direct & informal
No account-manager layer, no fluffy reports. You work directly with the people doing the work, and they'll tell you straight.

Working at Oddbird

We don't have any open positions right now. Think we need you before we've realized it ourselves? Send an open application.

Ready to get found?

Book a free 30-minute intro call. No pitch, no strings attached, just an honest view of where your opportunities lie.

Book a free intro call