Advertising: campaigns on Meta, TikTok and LinkedIn
Ads are the fastest way to become visible, and the fastest way to burn budget. We build campaigns that are measurable from the first euro, so you know what an enquiry costs instead of guessing at reach.
What we do
- Campaign strategy per platform: Meta, TikTok, LinkedIn, Pinterest and Snapchat
- Audience building, including retargeting and lookalike audiences
- Ad creative: static visuals, short-form video and ad copy
- Testing hooks, visuals and offers, so you know what works and why
- Weekly optimization on cost per lead or ROAS
- Monthly reporting in plain language, without dashboard jargon
Ad spend is never included in our rates and is paid directly to the platform.
How we approach it
Baseline
We look at what is running now, what an enquiry costs today and where budget leaks away.
Structure
Campaign structure, budget split and a measurement plan, so results can be traced back later.
Testing
Several hooks and creatives side by side, with enough budget per variant to draw conclusions.
Scaling
Budget goes to what demonstrably works, the rest is switched off. Reassessed every month.
Result
An advertising engine where you know exactly what it costs and what it returns.
Which package includes this?
This service is part of our monthly packages. Prefer to know where you stand first? Start with the findability scan.
Other areas of expertise
- Data & TrackingInsight into results is an integral part of your online efforts, for better decisions and demonstrable growth.
- SEO & GEOMake sure your website gets found by the right people, at the right time and in the right place, including in AI searches.
- WebsiteGo for optimal performance with a website that's well optimized for your key business goal.
- CreativeFull creative support for marketing content and paid ads, from concept to Creative Excellence.
- Organic SocialFull support for your organic social media presence, from strategy and content development to community management.
- Web software developmentCustom software, dashboards and AI workflows that take over the work currently being done by hand.
Curious what this would do for you?
Book a free 30-minute intro call. We look at your situation and tell you honestly whether this is the right first step.
Book a free intro call